Financial Planning
Financial Planning

When your loved ones are counting on you

Apprise Wealth Management
APPRISE
WEALTH
MANAGEMENT

On a fee-only basis, we work primarily with female professionals, female heads of household, and those who would like to help protect the financial well-being of their spouse after they’re gone.

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Peace of mind

Plan for the important moments of life

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At Apprise Wealth Management, we take pride in being a trusted financial partner, especially for female-led households. Located in Phoenix, MD, about 20 miles north of Baltimore, Apprise can serve local clients face-to-face. We can also work with clients virtually, regardless of location. Our mission is to enhance our clients’ financial lives as well as their understanding of financial concepts. We strive to deliver you with the holistic, customized guidance you deserve based on a foundation of trust and transparency. We strive to align people’s capital with what’s truly important.

Financial Planning

Investment Management

Retirement Planning

Advisory Services

Trusted Financial Partner

Who We Are

At Apprise Wealth Management, we take pride in being a trusted financial partner. Our mission is to enhance our clients’ financial lives as well as their understanding of financial concepts. Guidance, custom-tailored to your needs, is delivered on a foundation of trust and transparency.
Phil Weiss Working
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Professional Designations & Affiliations

CPA - Certified Public Accountant

Certified Public Accountant

Certified Public Accountants are licensed by the state and authorized by the state to practice public or private accounting.
CFA - Chartered Financial Analyst Charterholder

CFA Charterholder

A Chartered Financial Analyst® (CFA®) is a professional designation given by the CFA Institute. A CFA designation is a badge of distinction. It represents a deep knowledge of all things investing, a commitment to ethics, and a passion for always putting investors first.
XY Planning Network Member

Member of XY Planning Network

The XY Planning Network is the leading organization of fee-only financial advisors who are focused on working with Generation X and Generation Y clients.
NAPFA Associate Member

NAPFA Associate Member

The National Association of Personal Financial Advisors (NAPFA) is a leading professional association of Fee-Only financial advisors—highly trained professionals who are committed to working in the best interests of those they serve.

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FAQ

Expect a friendly conversation! We will want to know what your financial goals are, where you are financially as far as assets and income, and what you would like to accomplish by working with a qualified financial advisor. After a discussion, we can decide if it makes sense to set up a complimentary introductory meeting.

Yes. We can work with clients who live anywhere in the country. While our office is located north of Baltimore, the ability to scan documents and conduct phone and internet meetings allows us to work with people across the country. If you are looking for an experienced financial advisor, and are comfortable building a relationship via phone and web, please reach out and start a conversation with us.

If you believe that you can beat the market, are interested in trying to time the market, or want to pick “cocktail” stocks, we probably are not a good fit for each other. We do not think you can (or even need to) beat the market, but we do strive to build you a portfolio that will help you meet your long-term goals. That is why we select low-cost investments and attractively valued individual securities of well-managed companies so we can focus on things you can control.

We face many psychological biases that prevent us from achieving financial success. According to Bloomberg, from 1996-2015 the average investor returned only 2.11% while the S&P 500 averaged 8.19%. One of the primary reasons for this deficiency is the emotional aspect of managing your own money. As fiduciaries to you, we will help construct investment strategies that will maximize your returns given your comfort level with investment risk.

But beyond returns, there are many ways we can add value that do not show up on your performance reports. For example, we can look at ways to help you reduce your expenses, reduce the risks you face in your life, and get on the right side of compounding interest.

As an independent financial planning practice, Apprise Wealth Management is set up to avoid conflicts of interest. You should hire us if you want someone to provide peace of mind around your money and reduce the financial stress you feel in your life.

The Chartered Financial Analyst (CFA®) designation has become the most respected and recognized investment credential in the world for measuring the competence and integrity of portfolio managers and investment analysts. All CFA charterholders are held to a stringent Code of Ethics and Standards of Professional Conduct. Please click here to read the full CFA Code of Ethics. http://www.cfainstitute.org/ethics/codes/ethics/Pages/index.aspx

Why Hire a CFA?

CFA® charterholders are trained to understand what drives value in all dimensions of your financial life. They have mastered more than just the art and science of securities analysis and asset allocation. They also have expert-level portfolio management skills, including the ability to integrate tax and intergenerational wealth planning.

LEARN MORE https://www.cfainstitute.org/learning/investor/Documents/why_hire_a_cfa_charterholder.pdf : Why hire a CFA® Charterholder to Manage Your Wealth? https://www.cfainstitute.org/learning/investor/Documents/why_hire_a_cfa_charterholder.pdf

+ Why hire a certified public accountant?

CPAs are required to act with integrity http://www.aicpa.org/About/MissionandHistory/Pages/AICPAValuesandVisionStatement.aspx , practice high professional standards, and follow a strict code of professional conduct http://www.aicpa.org/Research/Standards/CodeofConduct/Pages/default.aspx .

Apprise means to inform or tell someone. We believe education about financial matters in the U.S. is substandard. One of our motivations in launching Apprise Wealth Management is to help bridge that gap. For those that are interested, our goal is to help clients and prospects better understand their personal finances. We also want to help you understand the “why” behind the recommendations that we make. For those that need or want the assistance, we can also help you better recognize where your money goes as well as how to better manage and balance current needs and long-term goals. Given our interest in helping our clients to be better informed, we felt the name was particularly appropriate.

No. If you are located nearby, we can meet at a mutually convenient time and place, including Apprise’s home office. We can also meet virtually over Zoom. A telephone call will also work. We prefer whichever method of communication is easiest for you. We are set up this way so we can meet you wherever you are, regardless of where you live.  
 
Apprise means to inform or tell someone. We believe education about financial matters in the U.S. is substandard. One of our motivations in launching Apprise Wealth Management is to help bridge that gap. For those that are interested, our goal is to help clients and prospects better understand their personal finances. We also want to help you understand the “why” behind the recommendations that we make. If you need or want assistance, we can also help you better recognize where your money goes as well as how to better manage and balance current needs and long-term goals. Given our interest in helping our clients to be better informed, we felt the name was particularly appropriate.
 

Serving Your Interests

The Role of a Fidiciuary

Phil Weiss Working on Investment Management
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We welcome your questions regarding financial planning and investment management.

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